Meliá: Dominican Republic registers a notable boost in MICE tourism

Melía Hotels Internacional reported that it has exceeded the revenues recorded in the past year 2019 and improves its margins thanks to its strategic focus on digitization and operational efficiency, and its commitment to the luo and repositioning of products.

In this sense, the company improves its Ebitda Margin by almost 100 basis points vs. 2019 (31% vs. 30%), according to the results corresponding to the first nine months of the year, which confirm the firm recovery of the sector.

The data shows that after a very complicated start to the year, the upward trend in global tourism demand is already showing, despite the uncertainty created by geopolitical instability and, above all, the war in Ukraine.

Regarding the perspectives, the hotel group indicated that they are positive for the coming months without detecting impacts so far due to fear of a change in the economic cycle.

In addition, the company estimates a high season for the Canary Islands and Cape Verde, as well as in Mexico and the Dominican Republic, which register a notable boost in MICE tourism.

«In the Dominican Republic there has been a notable recovery, with better occupations than in 2019 and improvement in rates. The reopening of the Paradisus Palma Real is expected, once it has been fully renovated, and all the hotels exceed last year’s figures. The reactivation of the tour operation and the MICE segment stands out”, they indicated.

Gabriel Escarrer, Executive Vice President and CEO of Meliá Hotels International, said that “after a very complicated start to the year due to the impact of the Omicron variant, the evolution of the business has continued to improve until it exceeded, in the third quarter, (that of greatest contribution to the Company’s results), the income for the same period of 2019″.

“In order to continue advancing in full recovery, our roadmap for the coming years foresees continuing to strengthen our balance sheet through greater cash generation, operating efficiency, the high growth of our hotel portfolio under management and franchise formulas, and the rotation (to materialize in the coming months) of some assets”, he added.